Google Patent Application – SEO Highlights
The recent patent application filed by Google details numerous things the search engine uses to rank net pages. The specific application is summarized as:
“A methodology for scoring a document, comprising: identifying a document; obtaining one or more varieties of history knowledge associated with the document; and generating a score for the document based mostly on the one or more sorts of history data.”
The patent application sheds vital light-weight for those pursuing search engine optimization with Google. Patent applications will be difficult to perceive, so following are highlights that you ought to consider for your SEO efforts.
Update Your Site
Updating your site is very important when it involves maximizing your rankings on Google. Additionally to the manipulation of keyword density and meta tags, the patent application reveals that Google places significant price on how typically your content is updated. The a lot of typically you update, the timely and relevant your website can appear to Google. In turn, this results in higher rankings.
To appease mighty Google, think about the subsequent set up of action:
1. Update pages frequently,
2. Add new pages to your web site,
3. Interlink the new pages with others on your site, and
4. Add new pages on a weekly basis instead of all at once.
When Google returns to the positioning, you want to form positive that there’s new content. The high rankings of blog sites are proof of this approach.
Google’s Looking at Your Domain
In a very new twist, Google claims that it analyzes the number of years of domain registration as half of the ranking process. The applying suggests that domains that are registered for longer periods of your time are given additional worth as a result of such a commitment shows the positioning isn’t a fly-by-night jump page. It is suggested that you simply extend all domain registrations for as long as potential as half of your search engine optimization efforts. It’s difficult to inform how much the registration method impacts the ranking process, however each very little bit helps.
Google claims that it also digs deeper into domain names to judge the legitimacy of the site. Factors in the analysis embrace the internet host and also the “who is” information. Consistent with the patent application, Google maintains a database of hosts that facilitate spamming of the Google search engine. Whereas such hosts aren’t detailed in the appliance, pray to God that you’re not using one. You ought to evaluate your host if your optimization efforts are not manufacturing results.
If your search engine optimization efforts for Google are failing, the patent application might offer answers. Talk regarding a good E-book!
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2 Responses to “Google Patent Application – SEO Highlights”
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February 18, 2010 at 1:16 pm
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Kenny Vierk says:
February 18, 2010 at 9:00 pm
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