Content, Links, Relevance And Page Rank
SEO consultants are constantly telling us regarding the importance of fine quality content and smart quality back links from net sites with relevant content. They also tell us that reciprocal links and page rank are of decreasing importance. They then instruct us as to how to go regarding getting sensible links by personally contacting different net sites and proposing a reciprocal link! Confusing! As is a lot of of the recommendation given to prospective web site designers.
Personal experience with our own net web site has shown that the following is correct and works;
· Content is the key. Tons of it, with constant up dates to it, and it ought to be well written and informative not simply a sales pitch.
· The a lot of pages you’ll be able to produce the better. Upwards of a hundred pages will highlight your web site as an important one. Sites with only some pages rarely appear on the first page of search engine results.
· As the location ages its importance will increase. Those that happened early usually outperform the later sites. Google additionally have an ageing process for links. As these links approach six months old they become of a lot of importance.
· Reciprocal links once more matured the ageing process are still being counted, even with Google’s updated algorithm.
· Article writing and publishing can turn out huge numbers of backlinks. You must be trying to provide upwards of thirty articles and aim for around 250.
· Attaching a weblog to your site which is updated daily will increase the speed at which the search engines visit your site and at the identical time adds valuable content and links.
· Page Rank has still some importance in determining your position in the rankings because it is based mostly on the links and the content of your site. However the page rank as given by the Google Toolbar isn’t essentially accurate. A additional correct page rank can be gauged from using the detail provided by the Google Sitemap statistics. Consequently generate a sitemap and submit it to Google.
The most necessary piece of recommendation is to style your site for the visitor and not the search engines. Have as abundant data at intervals the content as potential and keep the graphics to a minimum.
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