Building Trust In Network Marketing Positioning by Dave Steffensmeier
Too often we think of positioning as creating an image in the mind of your vision for the product or service your prospect wants. While this may be very vital in the prospects’ conscience mind, the image you should be focusing on is that image of you in his sub conscience prospects mind. You have an option to make as you leave the sorting phase of your interaction with the prospect. You can choose to place the product, or position yourself; and you can create a virtual image of how good your product is versus the competition. You may also adorn on some of the benefits of you products, and make parallel them with other products you prospect uses and trusts.
You’ve found a connection between your product and other products your prospect trusts; he may be at ease with your products, but does he trust you? Will he buy from you, or join your business venture? That trust issue is controlled by the sub conscience mind and you may have the absolute product, at the absolute lowest price, but if there is no trust, you couldn’t sell the product. His sub conscience mind is absolutely in control here, and all the rational thinking in the world goes out the door without trust. And forget about that business opportunity because if you don’t have the prospects’ faith in you, do you really think you have any chance of him following you into your business?
Incorrect network marketing positioning is one of the greatest failure points in network marketing. What you necessitate is to know that history is filled with people, both good and evil, who have been positioned themselves as leaders and people blindly followed. The same applies in network marketing wherein you know about the products and how good they are. If you will first position yourself and achieve the trust of your prospect, then his belief system will open the gates for you and your business.
As the author of this article I am also interested in network marketing and recommends you to please check out network marketing training if you liked reading this information. You can also work with me directly by clicking here.
Have a great day!
Dave Steffensmeier
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Skype: lawofattraction7
davesteffensmeier2@gmail.com
3 Responses to “Building Trust In Network Marketing Positioning by Dave Steffensmeier”
Samantha Gardner says:
May 3, 2010 at 12:11 pm
Dave,
I see and agree with you 100%. You have to have the right positioning – the blind leading the blind is one of the worst things I see coming out of this industry over and over again.
Find the right people to work with is so important.
Samantha
Boyd Hoffmann says:
May 4, 2010 at 12:37 am
I see great minds think a like
. Excellent points and food for thought for anyone who is looking or already involved in the network marketing industry. It is all about establishing that belief system in your potential prospect. Once they believe in you and what you have to say is all you have to do at that point is close the deal. No more complicated than that..
Great perspective and well said all the way through…
Thanks Dave
Boyd Hoffmann